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Exhibitors often face a big question: modular or custom stand?
Both options have their pros and cons, and the right choice depends on your brand’s goals, budget, and event calendar.
Quick Summary
- Modular = cost-effective and reusable.
- Custom = premium branding and impact.
- The right choice depends on strategy.
Who This Is For
- Exhibitors planning upcoming expos.
- Contractors advising clients on booth formats.
Modular Stands: Pros & Cons
- Pros: Reusable, flexible, cost-efficient.
- Cons: Less unique, limited branding.
Custom Stands: Pros & Cons
- Pros: Unique design, premium look, high impact.
- Cons: Expensive, single-use, longer production time.
Ask yourself:
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- How many expos will I attend this year?
- Do I need reusability or one-time impact?
- Is budget or branding more important?
What Do You Think?
Which stand type works best for your brand?
How Expo Win Helps
- Post your needs and get both modular & custom proposals.
- Compare bids, timelines, and portfolios.
Not sure which booth type is right?
Post your project on Expo Win and get expert advice.
